Fly.com Announces Launch of Real-Time Flight Deals Through Twitter
MOUNTAIN VIEW, Calif., January 6, 2010 – Fly.com™, the world’s easiest-to-use airfare search engine, today announced the launch of real-time fare alerts on Twitter for 20 U.S. metropolitan areas, each with its own specific handle (e.g., fare alerts for San Francisco are tweeted via @SFfares). The company plans to introduce an additional 20 metros and their accompanying Twitter handles in the coming weeks.
“The access we have to real-time fares and inventory instantly lets us see when fares change, so it’s a natural next step to make the great deals we come across known to our users via Twitter,” said Brian Clark, general manager, Fly.com. “That said, we don’t want to spam people with every good deal. Our goal is to share only those that are the best or most unique, from our searches.”
The deals are found through a two-step approach: Fly.com staff carefully monitors in real time the airfare searches that users perform and then mines those results to determine the best deals in the region. The frequency of the tweets varies by metro area, but each one averages about three tweets per week.
Fly.com™ (www.fly.com) is the world’s easiest-to-use airfare search engine. Fly.com scours all the major U.S. airlines, international carriers and online travel sites, and then helps people easily sort and refine results by criteria such as number of stops and departure times. Unlike online travel agencies, Fly.com is not a booking engine. Instead, users are referred to the appropriate Web site for direct booking. Fly.com is owned by Travelzoo Inc. (NASDAQ: TZOO).
Certain statements contained in this press release that are not historical facts may be forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities and Exchange Act of 1934. These forward-looking statements may include, but are not limited to, statements about our plans, objectives, expectations, prospects and intentions, markets in which we participate and other statements contained in this press release that are not historical facts. When used in this press release, the words “expect”, “predict”, “project”, “anticipate”, “believe”, “estimate”, “intend”, “plan”, “seek” and similar expressions are generally intended to identify forward-looking statements. Because these forward looking statements involve risks and uncertainties, there are important factors that could cause actual results to differ materially from those expressed or implied by these forward-looking statements, including changes in our plans, objectives, expectations, prospects and intentions and other factors discussed in our filings with the SEC. We cannot guarantee any future levels of activity, performance or achievements. Travelzoo undertakes no obligation to update forward-looking statements to reflect events or circumstances occurring after the date of this press release. Fly.com is a trademark of Travelzoo. All other names are trademarks and/or registered trademarks of their respective owners.